Range Rover Velar Palm Beach Premiere at Kips Bay Decorator Showhouse

On December 15th Land Rover Palm Beach hosted the Range Rover Velar Palm Beach premiere at the Kips Bay Decorator Showhouse in the historic El Cid neighboorhood in West Palm Beach, FL to benefit the Boys and Girls Clubs. DJ Adam Lipson was on hand for musical inspiration, along with numerous designers from the showhouse for an in-depth walk-through of their unique creations.

Kips Bay Decorator Showhouse, West Palm Beach, FL site of the Range Rover Velar Palm Beach premiere.

“Over the past 45 years, the Kips Bay Designer Show House has proved a powerful tool for designers in New York. Many have launched or boosted their careers after successful runs at the Manhattan showcase, where their thoughtfully outfitted rooms are on display for slews of potential clients, editors, and fellow designers who visit for inspiration and to support the Kips Bay Boys and Girls Club. This year, Florida-based design lovers—and those who head south for the winter—were thrilled to hear the news of a Palm Beach iteration of the show house, carrying the tradition of Kips Bay to the resort set and providing a platform for designers in the Sunshine State and beyond. ” – Hadley Keller, Architectural Digest.

The highly anticipated Range Rover Velar was the star of the evening, however, centered in the middle of the Villa Belmonte courtyard next to a stunning ice bar and chilling champagne. The stunning Velar is being coined ‘the avant-garde Range Rover’, a leader in design and function the Range Rover Velar delivers poised, confident and refined drive for the urban and rural driver alike. Integrated with innovative technologies like the Interactive Driver Display, Touch Pro Duo Land Rovers new standard dual touchscreen system, Land Rover iGuide, Incontrol Remote, InControl Connectivity plus a host of driver assistance features like Lane Departure Warning, Dynamic Stability Control, Adaptive Dynamics and much more.

The design is where Range Rover Velar truly stands out from the crowd. “What moves Velar on is its emphasis on modernity. Modernist doesn’t mean contemporary in the design sense. Modernism is a movement, a philosophy involving the use of simple forms. It’s about paring back, about not including things unless they absolutely have a job to do.

“Or several jobs. I haven’t seen a lot of that in recent car design, though some of the best classic cars have inadvertently embraced modernism because their designers created beautiful forms and left it at that.” Gerry McGovern, Land Rover Design Chief and architect of Velar recently told Autocar/Uk.

Every inch of Range Rover Velar is designed with purpose.

The Range Rover Velar is as unique and as dynamic as Palm Beach County itself. The Velar turns heads in stylish locations in downtown West Palm Beach and can traverse with ease on the dirt backroads of rural Palm Beach County. No matter where the road takes you in South Florida the Range Rover Velar is a stellar choice. Available in (3) engines; 2.0 Liter 4-Cylinder 247 HP Turbocharged gas engine, 2.0 Liter 4-Cylinder Turbocharged Diesel engine or a meaty 3.0 Liter V6 380 hp Supercharged. Range Rover Velar prices start at $49,900* for the standard model, $60,100* for the R-Dynamic model plus a limited production First Edition model that starts at $89,300*

For more on the All-New Range Rover Velar features, availability, incentives and offers visit Land Rover Palm Beach in West Palm Beach, FL  or contact us at 866-800-8206. *Price shown is Base Manufacturer’s Suggested Retail Price. Excludes $995 destination/handling charge, tax, title, license, and retailer fees, all due at signing, and optional equipment.